Website and recruitment platform for Talia Gastro, Madrid
Talia Bergman is a hospitality operator with more than ten years in demanding Madrid projects. With Talia Gastro she recruits staff for restaurants and hotels and supports openings, including for those coming from abroad to open in Madrid.
The brief had two halves: a website that positioned her in Google and AI assistants with her own voice, and a platform that systematized the matching between hospitality workers and restaurants looking for staff, which until then was manual.
A 100% manual recruitment process: candidates over WhatsApp, restaurants by phone, no records and no scoring
A niche with established competitors already investing in SEO, and job boards that accept any profile
The content had to sound like the business operator, not a generic consultancy template
Spanish legal compliance from the start (GDPR and LSSI) and candidate personal data with role-based access
The site had to be readable by AI assistants too, not just by Google
Next.js + Supabase platform with three roles
Candidate, restaurant and admin: registration and profile with CV, public candidate form, restaurant staffing requests, an admin panel for Talia with candidates, requests, matches and hires, and row-level security in the database.
Explainable matching engine
A 0-100% score per candidate and vacancy, with the reasons visible and rules Talia adjusts from her panel (scoring, candidate promotion, history). No opaque AI: every percentage is explained.
SEO from the design stage, not after
Keyword research with 16 prioritized keywords and 6 SERP analyses of the niche before writing a line: every page is born targeting a real search, with its own brief.
6 SEO/GEO content pieces and 8 schema types
3 articles and 3 service pages with question-and-direct-answer structure and extractable FAQ, in Talia editorial voice; structured data for organization, person, services, articles, FAQ and breadcrumbs.
Ready for AI search, evolving monthly
llms.txt, robots.txt open to AI crawlers, dynamic sitemap and security headers. Since August 2026 the platform evolves under a monthly plan: automated tests, CI and scheduled data-retention jobs.
April 2026
Research: 16 prioritized keywords, 6 niche SERPs and the platform PRD
May 2026
Launch: website + platform in production, exit SEO audit 80/100
August 2026
Evolution plan: CI with 80 test files, retention crons, matching adjustments
September 2026
Season starts: 2,500 Google impressions in 28 days and the first restaurant arriving on its own
Google impressions in 28 days (September 2026)
routes in production: website, panels and admin
roles: candidate, restaurant and admin
explainable matching per candidate and vacancy
SEO audit at launch
automated test files with CI
Need a website people can find and a platform that runs the business?
We build websites designed for SEO and GEO from the start and the platforms behind them: registration, panels, matching and monthly evolution with evidence.
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