Website with SEO and GEO for a Hospitality Consultancy in Madrid
A hospitality and gastronomy recruitment consultancy in Madrid: staffing for restaurants and hotels, gastronomic advisory and restaurant opening support.
The brief was not "a website": it was a platform designed from day zero to capture Google searches and citations in AI assistants, with the operator's own editorial voice.
No digital platform of their own to showcase services or capture the sector's searches
A niche with established competitors already investing in SEO
The content had to sound like the business operator, not a generic consultancy template
Spanish legal compliance from the start (GDPR and LSSI)
The site had to be readable by AI assistants too, not just by Google
Next.js + Supabase platform
20 static routes: service pages, consultancy, blog and legal pages, with a contact form and careful 301 redirects.
SEO from the design stage, not after
Keyword research with 16 prioritized keywords and 6 SERP analyses of the niche before writing a line: every page is born targeting a real search, with its own brief.
6 SEO/GEO content pieces
3 articles and 3 service pages with question-and-direct-answer structure and extractable FAQ, written with the operator's editorial angle.
8 JSON-LD schema types
Structured data for organization, person, services, articles, FAQ and breadcrumbs, among others, so search engines and assistants understand who she is and what she offers.
Ready for AI search
llms.txt, robots.txt open to AI crawlers, dynamic sitemap and security headers: a site citable by ChatGPT, Gemini and Perplexity, not just indexable by Google.
Phase 1
Research: 16 prioritized keywords and 6 SERP analyses of the niche
Phase 2
Architecture and build: 20 routes, contact form, GDPR/LSSI legal pages and 301s
Phase 3
Content: 6 SEO/GEO pieces with extractable FAQ and full schema
Phase 4
Launch: live since May 2026
static routes live
SEO/GEO content pieces published
JSON-LD schema types
prioritized keywords in the research
llms.txt and AI crawlers enabled
Spanish legal pages from day one
Does your website show up neither on Google nor on ChatGPT?
We build websites designed for SEO and GEO from the start: structure, content and structured data so search engines and AI assistants can find you.
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